In doing some research this afternoon on some interesting stuff I will be talking about in a few days, I came across New PR from Crispy News, which is a DIGG like service for the PR Professional. While I have lots to say about how cool it is to take such a great tool and make it available for a specific community to create better contextual filters, I really just wanted you to take a gander yourself (if you don’t already know about it)

Earlier this week I found the big PR Blog list being maintained by Constantin Basturea via a click through link when he added this blog to the list. In just a few minutes I have discovered lots of other really good PR Bloggers such as Stuart Bruce who had this to say in a recent blog entry:

We might have to have different conversations with different people using different channels but that is simply the evolution of our profession. It’s not PR 2.0.
A PR Guru’s Musings - Stuart Bruce: Big PR firm falls for the PR 2.0 hype

I had a bit more to say in the comments on Stuart’s Blog, so please contnue reading over there to get my thoughts on the evolution of PR in the era of social media. (it reads better in context of his post and the other comments there, but the bottom line is that I too hope PR 2.0 does not catch fire, despite how easy it might be to hang our hat on that meme)

Categories: New Media, PR Community, Social Media
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